Team George

Rocky Aliberti

Rocky has been studying with George since 2016. His purpose is to unlock pure performance with a humble heart and a kind spirit.

Focused on unleashing the divine spark, he coaches athletes, business professionals, parents, kids, and teachers, both individually and collectively on how to elevate their performance and take their game to the next level. He loves working with high performers that are hungry to transform their inner game.

A life-long learner, he continues studying mindfulness, flow, peak performance, psychology, neuroscience, metaphysics, ontology, leadership, yoga, qigong, tai-chi, Christianity, Buddhism, Taoism, Daoism, and Native American cultures.

As an athlete, he played college football but has multi-sport experience including basketball, baseball, soccer, hockey, tennis, golf, fishing, poker, etc. In fact, it was his Atlantic City poker career and a South Philly men’s softball league that led him to performance enhancing mindfulness.

Rocky is an ICF Certified Professional Coach through iPEC with a focus on sport and performance. He has also been trained (among others) through the University of Pennsylvania Mindfulness Based Stress Reduction program, ACE Behavioral Change Specialist and Health Coaching certifications, and Center for Adolescent Studies Advanced Trauma-Informed Care for Professionals Working with Youth and Teaching Mindfulness to Teens.

He was born, raised, and still resides in South Jersey as a married husband and father of three where he coaches most of their sports teams. Through it all, his wish is to share with others what he wished he had learned much earlier in life.

Steve Hailey

Steve has been studying with George since 2003, when he was a member of the Boston College Men’s Basketball team working directly with George. Inspired by George’s transformative approach, Steve has dedicated his career to helping others unlock their full potential and perform at their best—on and off the court.

Steve’s purpose is to help every individual chip away at their masterpiece, revealing the pure performance that already exists within them. He coaches athletes of all ages and levels, from youth development programs to seasoned professionals, as well as teams, coaches, and parents. His work focuses on elevating performance, building mental toughness, and cultivating the mindset needed to take their game to the next level.

A former athlete himself, Steve understands the value of discipline, resilience, and growth. He thrives on working with individuals who embrace the process of learning and improvement. In 2008, Steve deepened his commitment to this work when he reached out to George to help support an athlete he was coaching. Since then, he has continued to study performance psychology, mindfulness, and leadership strategies, applying these principles to inspire growth and success across sports and life.

Steve brings years of experience developing athletes from youth to professional levels and has witnessed firsthand how mental training and mindfulness can transform performance. His approach combines practical tools with insights grounded in positive psychology, neuroscience, and the lessons learned from his own journey.

Through his work, Steve’s mission is to guide others to trust the process, embrace the journey, and unlock the greatness they already carry within.