Introducing My New Book


Embrace Your Greatness;
Find The Flow; Discover Success

George Mumford is a world-renowned psychologist and mindfulness performance expert who has helped superstars such as Michael Jordan and Kobe Bryant transform their careers. In Unlocked, he offers proven strategies for unleashing our innate strengths, avoiding burnout, and discovering enduring success.

George Mumford

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We all strive to find flow, when our skills, expertise, and mindset are aligned and we can perform, unimpeded, at the highest level. George Mumford calls this being “unlocked”—a state anyone can achieve at any time.

A psychologist trained in the field of mindfulness and personal development expert, Mumford has decades of experience helping a wide range of individuals—from CEOs and NBA superstars to the chronically underrepresented, those experiencing homeless and fighting addiction—contend with the challenges and opportunities inherent in life.

Now, in this life-changing guide, he shares his wisdom with all of us, no matter our background or socioeconomic status, brilliantly guiding us on a path to discovering and harnessing our own individual potential.

“What is the mystery of being in the moment? How does one prepare to find it — the “flow” — and continue to stay connected? George Mumford has faithfully stood in that space to talk about the mystery of the moment to teams and individuals. He has remained steady in his message and continues to develop accessible ways to communicate the message of being mindful and teaching mindfulness.”


“Powerful lessons here for tapping into your own intrinsic capabilities and finding the confidence and clarity to let them radiate in the world in the face of the inevitable obstacles. George Mumford is a trustworthy guide when it comes to using those energies to live the life that is yours to live and thrive along the way.”

JON KABAT-ZINN, PrD, bestselling author of Coming to Our Senses

“People have called me the ‘performance whisperer,’” Mumford writes. “I coax and tease. I ‘whisper’ to the stubborn, oppositional part of us that resists growth, that refuses to break old habits. To unlock the greatness within, we have to crack that shell to access what’s underneath. It can be a difficult, painful process, much the way performance-training stretches our body and the limits of our endurance. The mental training, I do with athletes, prisoners, teachers, college administrators, businesspeople and others has a similar aspect. It shakes us out of the familiar and puts us in touch with deeper aspects of ourselves.”

Unlocked is the culmination of Mumford’s life’s work; it helps us discover our gifts. To sustain success no matter the game or the stakes. To step into the power within us and embrace the freedom of being unlocked.

Chock full of tangible insights, unexpected ancient wisdom, and inspiring stories from his clients and his own life—from his darkest moments of addiction and inner turmoil to training some of the best athletes in the world.

“A powerful reminder that connecting to the true essence of who we are, living it genuinely, and sharing it with others is one of the best gifts we can offer to the world. George Mumford creates a compelling and practical framework for this journey — to unlock and cultivate a peaceful and authentic flow state within ourselves and in life.*

SHARON SALZBERG, bestselling author of Lovingkindness and Real Change

“Brilliant, brave, heartfelt! George’s journey uplifts and inspires joy, tears, and aha in-sights. Transcend your struggles today and unlock your own brilliance.”

JACK KORNFIELD, bestselling author of A Path with Heart

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“In this inspiring book, George Mumford shows us how to cultivate a mindset conducive to exceptional performance. The key is presence: our mindful awareness allows us to transcend obstacles and unlock the power of our fullest potential.”

TARA BRACH, bestselling author of Radical Acceptance

”What George teaches in this book is relevant to all of us regardless of our demographics and beliefs. … With deep authenticity, he continues to unlock his own mind just as he will help you to unlock yours.”

JERRY LYNCH, PhD, author and leadership and performance psychologist